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广告出现位置

 Overture广告现在可投放的国家和地区(二十个)
  他们是澳大利亚 中国 德国 韩国 瑞典 美国 奥地利 丹麦 香港 荷兰 瑞士 巴西 芬兰 意大利 挪威 台湾 加拿大 ( 仅限法文 ) 法国 日本 西班牙 英国 。
   Overture最大的卖点在于其联合了全球的几十家最著名的合作伙伴网站推出联盟推广服务,通过Overture登录的广告,就有机会一次性出现在Overture自身搜索结果页以及Overture在这些国家的合作伙伴网站上。

 Overture广告分国家和地区来提交,不同国家不同的开户费和点击费。        
  不同国家Overture拥有不同的当地最出色合作伙伴,您的广告可以很精确的定位到不同的国家,最大限度曝光您的广告。

  一般来说,只有在Overture竞价排名前5位者才有可能在所有联盟伙伴网站上排名前5位,但是Yahoo和MSN的Web Search搜索结果里可以出现排名前8位者,有的却是前3位。

  让我们来看看Overture这些在不同地区的优秀合作伙伴名单吧!

  
  Overture不同的国家站点合作伙伴不一样,需要详细了解者请联系我司专员!

  
  这里仅列举出日本Overture和美国Overture的演示图:

(Overture日本)

(Overture美国)
  我们再看看Overture美国的详细信息:

You already know how Yahoo!'s flagship product Sponsored Search delivers highly targeted customer leads to your business by allowing you to control placement within sponsored search results across the Web. But are you taking advantage of all of the features, tools and options that Sponsored Search offers to increase your quantity of targeted traffic?

Easy Switches to Generate More Sales Leads
The Advanced match type enables you to target additional customers while still using your existing listings, saving you both time and effort. This feature of Sponsored Search provides search users with relevant listings, even when the bidded keyword does not match word-for-word with the search query. To maximize the relevancy of your listings to search users, the Advanced match type also offers Excluded Words, which are words or phrases you choose to prevent a listing from matching a irrelevant search query.

Content Match? complements your Sponsored Search campaign by displaying your existing listings along with relevant articles, product reviews and more, thereby providing an additional source of targeted leads. The Content Match distribution network consists of popular, high-quality sites such as Yahoo! and MSN.com, providing you with better leads that are more likely to convert to sales. Additionally, Content Match lets you set bids separately from Sponsored Search, to provide greater control of your ROI.

Portals Sponsored Search Content Match?
AltaVista ?
Excite ?
Go2Net ?
InfoSpace ?
MSN
Yahoo!
Content Sponsored Search Content Match?
Advertising.com ?
Away Network ?
CitySearch ?
CNN
Cool Savings
Consumer Review Network
ESPN ?
Edmunds ?
Homestore Network ?
Knight Ridder
MyFamily Network ?
National Geographic ?
Wall Street Journal.com ?

You can turn on the Advanced match type and Content Match on the Account Summary page of your account.

Tracking

To thoroughly understand the traffic you receive via Sponsored Search and Content Match, we suggest you make use of Yahoo!'s free tracking tools: Conversion Counter and Tracking URLs. Using these tools will allow you to track and report how your Yahoo! campaigns are performing, as well as where your traffic is coming from. Tracking your results regularly will enable you to make the most informed and effective decisions about how to best use your advertising budget.

1)在MSN显示搜索页面结果
2)在yahoo.com显示搜索页面结果
3)在shopping.yahoo.com显示搜索页面结果
4) 在overture.com显示搜索页面结果
5)在altavista.com显示搜索页面结果
6)在excite.com显示搜索页面结果
7)在cnn.com显示搜索页面结果
8)在NBCI.com显示搜索页面结果
9)在infospace.com显示搜索页面结果
10)在webcrawler.com显示搜索页面结果
11)在alltheweb.com显示搜索页面结果
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